Your future in sight brand strategy: Why workforce marketing has to catch up to today’s learner
The old way of promoting workforce programs doesn’t work anymore. Generic email campaigns, scheduled information sessions, and one-size-fits all messages are no longer enough to get an adult to say, “Yep, this is my future training program.” The market has changed so much since 2021. And even more so since 2024. Today’s learners expect more, employer partners demand more, […]
The small nonprofit advantage: Turning lean capacity into workforce power
Guest collaborator: Dina Zagari-LiMandri Small nonprofits often underestimate their strength, when in reality they often possess an inherent strategic advantage that larger institutions can’t easily replicate. This insight, along with many others, came through loud and clear during recent conversations we’ve had with workforce leaders in New York, including a workforce consultant who noted that small nonprofits […]
What we built to help workforce leaders move forward
In 2025, BOUNCE focused on strengthening our delivery of clear and consistent value to workforce and adult learning organizations. We sharpened our workforce offering, improved internal systems, added external accountability, and began thoughtfully developing a guided career discovery platform. This work reflects what we continue to see across the field: leaders need clarity, structure, and tools that reduce […]